You built a business worth finding.
When a homeowner asks Google or ChatGPT who to call, the answer depends on what those systems can verify about your company. Most good contractors have never checked what that is.
LeadValets is a St. Louis marketing agency for plumbing, HVAC and electrical companies. We build visibility in Google Maps, Google search and AI answers through Google Business Profile management, local SEO and answer engine optimization, and we work with one company per trade per service area.
Free. About two minutes. No credit card. You'll see what Google and AI can verify about your company, and what they can't.
One company per trade per service area. You own your profile, website, content and data. Reports measured in tracked calls.
It's 6:40 on a Tuesday. Three trucks are out. The fourth is sitting in the lot because Monday's install got pushed and nothing came in to replace it.
You've paid for marketing every month for two years. Nobody has ever shown you which of those calls it produced, or which calls went to the company down the road instead.
That's the first thing we answer: where your calls come from, where they're leaking, and what Google and AI say about you when you're not in the room.
Most plumbing, HVAC, and electrical companies don’t need more marketing. They need to know which of these is costing them calls.
Google can’t tell exactly what you do or where you do it.
A competitor has more recent reviews and stronger local proof.
Your review count stopped growing months ago.
Your website targets keywords, but homeowners ask questions.
AI engines can verify a competitor more easily than they can verify you.
The Search Authority Audit shows which one applies to you.
Run My Free Search Authority Audit™Why I built LeadValets
A note from Jonathan Floyd
I've spent more than 35 years in sales and marketing. I started LeadValets in 2018 because I kept watching good owners pay for marketing nobody explained to them, with nobody coaching them on the sales side that decides whether a lead ever becomes a job.
So let me be clear about my role. I'm not the hero of your story. You are. You're the one answering the phone at 7 a.m. and standing behind the work when a customer calls back. My job is to be the guide who has already walked this ground and can show you where it's soft.
I'll also tell you when search won't fix what's broken. If your phones ring and jobs still don't close, that's a sales problem, and you deserve to hear it straight before you spend another dollar on traffic.
Jonathan Floyd, Founder & President, LeadValets. St. Louis.
Jonathan Floyd
Founder & President
Verified
- 35+ years in sales and marketing
- Founder & President, LeadValets (2018)
- Creator of the Search Authority Flywheel™
- Clutch-verified agency →
How it works
Step 1. Find what's costing you calls.
We map where you show up across your service area, test what Google's AI and ChatGPT say about you, and count the calls you're getting now.
Step 2. Build what Google and AI need to verify you.
Your profile, service pages, reviews and listings, built so both AI systems can confirm who you are, what you do and where you do it.
Step 3. Measure it in booked jobs.
Tracked calls by source, every month, against the baseline we set in your first three weeks.
The Search Authority Flywheel™
Every lap makes the next one faster.
- Google Maps
- Reviews
- Rankings
- Answers
- Mentions
- AI Citations
- Booked Jobs
- Fresh Proof
Google Maps, reviews, rankings, answers, mentions, AI citations, booked jobs and fresh proof from every job feed each other, so every lap makes the next one faster.
Behind it: 7 daily content queues and 100+ blog posts, run through the Search Authority Flywheel.
How the Audit Works
Three steps to see where you stand.
Enter your website, city, and trade.
See your Search, Local, and AI Readiness scores with specific findings.
Get a 30-day action plan you can use yourself or hand to us.
Award Announcement
LeadValets Named Best Search-Led Lead Generation Agency 2026 — USA
Recognized by Acquisition International in the inaugural LeadGen and Sales Performance Awards for producing measurable, search-driven lead generation results — not paid interruption — for home service businesses nationwide.
Verified on Clutch
5.0 Rating from Verified Client Reviews
Every review on Clutch is verified through a direct phone interview with the client. Here’s what home-service and business owners say about working with LeadValets.
Overall Rating
Top Mentions
Sub-Scores
Significant Increase in Lead Generation
Multiple clients reported a substantial increase in leads, with one HVAC client, STL Air Pros, going from about 2 calls a month to more than 111 in six months.
High Return on Investment
Clients report impressive ROI figures, such as a remodeling company experiencing up to 2000% ROI.
Exceptional Project Management
Clients consistently praised LeadValets for delivering on time and sometimes ahead of schedule, ensuring a smooth workflow.
No Major Areas for Improvement
Across multiple reviews, clients consistently expressed satisfaction with no significant areas for improvement mentioned.
Reviews on GoodFirms
Verified client reviews from the GoodFirms research and reviews platform
Press
Named an Official Research Partner by GoodFirms
LeadValets is credited in Content Engagement Metrics 2026, a study of 192 content marketers. Read the announcement, our press releases, and media contact details.
One exclusive partner per service area. Select your trade and enter your city to see if your slot is still open.
See every market we serveFAQ
Questions plumbing, HVAC, and electrical owners ask before they start.
LeadValets plans start at $1,800, $2,700 or $4,500 a month, plus a one-time $1,200 setup, with your first payment covering the setup plus your first month and month-to-month billing after that, with one company per trade per service area. Your final price depends on how many service areas you want to win. See what each plan gets you at /pricing.
Google Business Profile improvements typically shift Map Pack visibility within 2-4 weeks. Organic rankings for plumber searches usually show meaningful movement within 60-90 days. AI citations from ChatGPT and Google AI Overviews typically begin appearing within 90-120 days. Full market dominance in a competitive city takes 6-12 months of consistent execution.
We work with exactly one plumbing, one HVAC, and one electrical company per service area. Once you are our client in your market, we will not work with any of your competitors there. This policy exists because true search dominance requires an aggressive, competitor-aware strategy, and we cannot ethically execute that for two businesses competing for the same keywords in the same market.
No long-term contract. Your first payment covers the one-time $1,200 setup plus your first month, because the early weeks are setup work: profile and site foundations first, then service pages and fresh reviews, then AI citations, which typically start appearing in the 90 to 120 day range. From month two you are billed monthly, month to month, and can pause or stop anytime. Your profile, website, content and data are yours either way.
Yes. By 2026, a significant share of homeowners ask ChatGPT, Google AI Overviews, or Perplexity for service recommendations instead of scrolling Google results. These AI engines name one or two companies — not ten. If your company is the one cited, you get the call with zero competition. If you are not cited, you are invisible to that growing share of homeowners.
Book a 15-minute Search Authority Review. We will review your current Google Business Profile, organic rankings, review velocity, and AI search visibility, and tell you exactly where you are losing calls to competitors. If it is a fit, we build a custom roadmap and pricing proposal for your market. There is no obligation — the review is designed to give you clarity whether or not you decide to work with us.
See where your company stands before you spend another dollar.
Free. About two minutes. No credit card. You'll see what Google and AI can verify about your company, and what they can't.